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Google Steers AI Copyright Exchange Amid Growing Lawsuits and Calls for Clearer Regulation

Algoine News
Summary:
Facing numerous lawsuits over copyright and privacy rights in artificial intelligence (AI), Google defends its AI training methods and provides protective measures for AI product users against copyright violations. However, this protection is selective, raising questions about accountability, creative rights, and the rising field of AI. Amid arguments and legal battles, the tech giant and other companies like Microsoft and Adobe are continuously strengthening their policies to safeguard users and the integrity of AI. There are also increasing calls from artists for clearer laws and regulations governing AI-generated content. The future legal landscape will undeniably shape not only legal but ethical principles guiding AI's broad applications.
In the light of growing legal queries concerning copyright and privacy rights in relation to artificial intelligence (AI), Google finds itself grappling with numerous lawsuits. Despite this, Google continues to stand by its methods of training AI, and takes on the responsibility of shielding AI product users from allegations of copyright infringement. However, Google's protective measures extend only to seven of its AI products, excluding its Bard search tool. Many view this selective protection as an invitation to debate the safeguarding of creativity, accountability, and the burgeoning field of AI. Google's stance is seen as more than just a response to the rising pressure, but as a strategic move designed to safeguard the expanding AI environment. The growth of generative AI has reignited copyright debates by asking if training data for AI models and the resultant outputs infringe on proprietary intellectual property (IP) of private entities. If such allegations against Google prove true, it may cost the company significantly and impede the growth of generative AI. To reassure its users, Google's legal policy aims to protect training data and generated content. Under this policy, Google assumes liability for any IP violations linked to data used in creating its AI models. It also aims to guard users against claims that content created by its AI services breaches others' privacy rights. Google asserts that public data used for AI training isn't equivalent to theft, privacy breach, or copyright violation. However, this claim faces significant criticism as Google is accused of misusing personal and copyrighted data for its AI models. One class-action suit even suggests Google founded its AI capabilities on data stolen from millions of web users. Considering this, the legal dispute stretches beyond Google; it invokes broader questions like who truly owns internet data and the extent to which such data can train AI models that generate commercially profitable outputs. Non-fungible token (NFT) artist Amitra Sethi views Google’s recent announcement as a significant, positive step. She states that the extension of legal protection to users against potential copyright accusations from AI-generated content shows an increased understanding of possible AI challenges in the creative sector. Sethi stresses that understanding all aspects of this policy is essential. The policy might not cover all scenarios, and the protection it offers may vary depending on each case. For instance, in cases of blatant plagiarism via AI, the legal situation gets more complicated, urging artists to take proactive steps to shield their creative work. Sethi highlights this by sharing the copyright registration of her unique art genre, “SoundBYTE,” asserting the need for artists to actively secure their works for easier rights assertion if challenged. The global artist community, in light of these developments, is rallying to advocate for clearer laws and regulations for AI-generated content. Evident by recent tools like Glaze and Nightshade, efforts to protect artists’ creations are on the rise. Glaze makes minor artwork adjustments that feed bad data to AI art generators, while Nightshade lets artists “poison” the pixel data for AI scrapers. This ongoing conversation isn't limited to Google. Tech giants like Microsoft and Adobe have taken steps to guard their customers against similar copyright charges. Microsoft defends users of its generative AI tool, Copilot, stating its legality, and Adobe applies guidelines within its AI tools, ensuring users don't unintentionally violate copyright laws; it also offers AI services packed with legal shields against external encroachments. Unavoidable court cases that will arise from AI will inevitably mold not just legal frameworks, but also the ethical principles guiding future AI systems. Tomi Fyrqvist, CFO for decentralized social app Phaver, expects an increase in lawsuits of this nature in the coming years. Though some might be opportunistic, others, he says, will be valid.

Published At

10/26/2023 1:01:00 PM

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