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谷歌更新加密货币广告政策:允许NFT游戏广告,禁止赌博推广。

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Summary:
谷歌已更新其加密货币广告政策,允许以区块链为基础的NFT游戏广告,但不允许促进赌博。这些变更将于9月15日生效,广告将限制在符合具体标准的游戏中。对其他玩家进行押注或抵押NFT获取加密货币奖励仍然被禁止。NFT赌场游戏和带有真实世界奖品的社交投注也是被禁止的。开发者和发行商必须遵守赌博政策,才能广告赌博相关内容集成NFT。谷歌先前在2018年禁止了所有与加密货币相关的广告,但后来允许注册的美国公司广告加密货币交易所和钱包。
谷歌已经修订了其加密货币广告政策,允许区块链基于NFT的游戏广告,但条件是它们不得促进赌博或提供赌博服务。新的变化将于9月15日生效,仅适用于符合特定标准的游戏。这些标准包括允许玩家购买虚拟服装、武器或护甲等游戏道具来增强游戏体验的NFT游戏。然而,涉及押注或将NFT与其他玩家进行赌博或获得加密货币奖励的游戏广告仍将被禁止。同样,NFT赌场游戏和提供现实世界奖品的社交赌博平台也将继续被禁止。希望广告赌博相关内容并整合NFT的开发者和发布商需要遵守赌博和游戏政策,并获得必要的谷歌广告认证。值得注意的是,谷歌在2018年曾对与加密货币相关的广告实施了全面禁令,但现在已放宽政策,允许一些在美国针对注册公司在其平台上进行广告投放。

Published At

9/6/2023 4:07:17 PM

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