Propeller: Revolutionizing Web3 Space with User-centric Decentralized Application
Summary:
Propeller, a new decentralized application (DApp) developed by LCA, aims to transform user engagement and product development in the Web3 space. By incentivising user feedback and enabling direct communication between teams and users, Propeller seeks to improve the product-user relationship. Built on the River Protocol, it uses blockchain-based token-gated memberships and on-chain verification to ensure feedback comes from legitimate community members. The main aim is to promote quality-built Web3 products that align with user needs and preferences, paving the way for mass adoption.
In the Web3 sphere, developers strive to construct a product utilizing the latest decentralized technologies that can serve its end users most effectively. Propeller, a newly-developed decentralized application (DApp) built on the River Protocol, is looking to revolutionize product development and user engagement. This DApp aims to enrich the interaction between product teams and their users, focusing on significant engagement and dynamic feedback, akin to Trustpilot but for the Web3 space.
The LCA team, responsible for creating Propeller, has a presence in the Web3 space, promoting more community-focused applications and previously collaborating with Web3 giants such as Opensea and Moonpay. Users of a particular DApp or product can directly communicate with team members, put forth their ideas, and interact with other influential users while being rewarded for providing their valuable input.
The team behind Propeller emphasized the objective of active feedback collection and implementation. Greg Isenberg, CEO of LCA, expressed to Cointelegraph that apt feedback at the proper time could be the distinction between failure and accomplishing $100 million in yearly revenue for a startup. He voiced the need for product teams to establish closer relationships with their users in a dedicated, decentralized environment and aimed to design something that facilitates reciprocal communication between product teams and their influential users.
By building on blockchain, the DApp leverages token-gated memberships and on-chain verification. It ensures feedback from genuine community members, free of illegitimate bots or accounts. Each membership is represented as a non-fungible token (NFT), which aids in tracking early adopters of the DApp, therefore fostering credible members and reputation-oriented rewards.
Brian Meek, HNT Labs' co-founder and CTO, where the River Protocol was developed, notes that the imminent development and adoption of messaging apps – a valuable aspect of the Web2 era – on Web3 platforms. He believes that facilitating this transition and encouraging mass adoption necessitates high-quality, intentionally designed products focused on users' needs and preferences.
His ideology of the importance of products meeting end user needs was echoed by Amanda Cassatt, the CEO of the Web3 marketing agency Serotonin and former chief marketing officer for Consensys, in a recent interview. She underscored the incomparable value derived from producing a product that truly serves its end user.
Published At
6/26/2024 3:30:00 PM
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