Nexo Leads Global Campaign for Official Bitcoin Emoji Amid Crypto Surge
Summary:
Nexo, a leading crypto platform, alongside 35 top organizations, has initiated a campaign for a globally recognized Bitcoin (BTC) emoji. The campaign, named "Bitcoin Deserves an Emoji," is aimed at the Unicode Consortium and seeks to standardize a Bitcoin emoji across all devices. The goal of the campaign is not just to affirm Bitcoin's legitimacy, but to facilitate education and acceptance around it. The call for an official emoji comes amidst Bitcoin's increasing presence in mainstream discourse and its recent all-time high.
Nexo, a leading cryptocurrency platform, together with over 35 top organizations in the crypto sector, have initiated a campaign for an official Bitcoin (BTC) emoji. The worldwide appeal, named "Bitcoin Deserves an Emoji," was announced on April 2, with the goal of obtaining 50,000 signatures globally. In the first week alone, the petition, aimed at the Unicode Consortium in charge of standardizing emojis across devices, gained support from more than 10,000 individuals. The campaign's endorsers include renowned companies like Kraken, Chainalysis, Brink, Bitget, BTC Inc, Brave, and Polygon.
According to Kosta Kantchev, Nexo's co-founder and Executive Chairman, the immense market dominance and global acceptance of Bitcoin justify its portrayal via a "consistent emblem on all keyboards." He further stated that given the 1.26 billion existing Bitcoin addresses and over 190,000 professionals and tech pioneers enhancing global impact, the Bitcoin Emoji has been long overdue.
The initiation of a Bitcoin emoji is symbolic of the crypto community's unity and their determined efforts to globally increase Bitcoin adoption. The campaign, inspired by successful emoji campaigns from Taco Bell and Tinder, aims to bring about sufficient impetus to provoke action from Unicode.
Eleonor Genova, head of communications at Nexo, dubbed the campaign as the "pulse of a worldwide movement, echoing the inspirations of an extensive community." She stated that emojis, being the modern digital language, are pivotal in expressing feelings, intentions, and ideas. To this end, a Bitcoin emoji not only validates its legitimacy but also serves as a crucial tool for education and fostering widespread acceptance.
Genova emphasized that the campaign is more than just a demand for representation; it's a step towards acknowledging Bitcoin's global impact by making it more widely understood and appreciated.
Despite traditional currencies making their emoji appearances relatively swiftly, the cryptocurrency sector, led by Bitcoin, remains conspicuously unrepresented in this digital lexicon.
With Bitcoin's prominence rapidly elevating in mainstream conversations since the approval of the nation's initial Bitcoin spot exchange-traded funds (ETFs) by the U.S. Securities and Exchange Commission earlier this year, Bitcoin's influence extends beyond just cryptocurrencies.
Genova visualizes Bitcoin inhabiting not just wallets and exchanges or crypto social media, but billions of global screens as a unique emoji symbol. She called the current juncture a "collective responsibility" of the sector to advocate for this cause and make it accessible to every Bitcoin user.
Emphasizing that Bitcoin has transcended past market jitters and skepticism, she believes it's high time Bitcoin is recognized as more than just a transient trend — it has become a culture.
As Bitcoin recently reached a historic peak, and the crypto community gears up for its fourth halving event later this month, the quest for an official emoji takes center stage. The spotlight is now on whether Bitcoin will hit the $100,000 mark.
Published At
4/2/2024 2:00:00 PM
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